What feature? Some outsourcing thoughts…

Posted on December 1, 2009. Filed under: Engineering Processes | Tags: , , , |

At Swimfish we have been fortunate to have a lot of business, business that exceeds the capabilities of my engineering teams on the east and west coast of the US.  Of the last few months I have been outsourcing some of our development efforts and, while it has gone well in some areas, it has [...]

Read Full Post | Make a Comment ( 5 so far )

Can you identify the influencers in your market?

Posted on November 29, 2009. Filed under: Random thoughts | Tags: , , , , |

Is it possible to identify the true influencers in your market?  Can you identify the true influencers within your own company?  Can you identify those people who influence your own decisions?
If we can identify these influencers they would play a major role in the success of your business.  Working proactively with these influencers would allow [...]

Read Full Post | Make a Comment ( 4 so far )

Why do we insist on complicating CRM?

Posted on November 27, 2009. Filed under: CRM, Social Business Strategies | Tags: , , , , , |

A couple of recent conversations have prompted me to ask this simple question… Why do we insist on complicating CRM?  While CRM means many things to many people (part of the problem, I guess) , we use our CRM systems to:

Model relationships with customers, prospects, and others that matter to the success of our business.
Store [...]

Read Full Post | Make a Comment ( 19 so far )

Team Support is bringing your engineers to your customers

Posted on November 26, 2009. Filed under: CRM, Random thoughts | Tags: , |

One of the greatest parts of writing this blog is the opportunity to meet with passionate people who are focused on helping customers more easily participate in the success of the products they use every day.  I recently chatted with Robert Johnson and Eric Harrington, CEO and COO of TeamSupport, respectively.  Robert has a great [...]

Read Full Post | Make a Comment ( 7 so far )

How Dell Outlet utilizes Social Conversations to generate revenue

Posted on November 24, 2009. Filed under: Social Business Strategies | Tags: , , , , , |

Yes, you’ve caught on by now that I’m using the upcoming Thanksgiving holiday’s as an opportunity to take a short break from being completely insightful and witty.  Hey, I still am, but I figured I’d give you a little longer break while I share some more interviews from the leaders in the social world.  I [...]

Read Full Post | Make a Comment ( 4 so far )

Your 2010 Social Media Plan, Start Your Blogging Engines…

Posted on November 22, 2009. Filed under: Social Business Strategies | Tags: , , , , , |

Before you read this post I would encourage reviewing the starting point of this series. If you have already read it you still may want to review again as I added a little more background and the comments for the first post are great.
While Twitter is the doorway for social conversations, your blog is your [...]

Read Full Post | Make a Comment ( 11 so far )

On the floor with Twelpforce

Posted on November 21, 2009. Filed under: CRM Thoughts, Social Business Strategies | Tags: , , , , , |

I had the pleasure of interviewing John Bernier, who heads up the Best Buy Twelpforce Program, the other day.  Today’s interview is with Scott Hagemeyer, a Best Buy employee, an in-store Apple Expert, and is a member of the Twelpforce program.  His in-the-trenches viewpoint provides another perspective on this program, a perspective worth understanding.  While Best Buy is still [...]

Read Full Post | Make a Comment ( 8 so far )

Social Converation Monitoring and Execution: Twelpforce

Posted on November 20, 2009. Filed under: Social Business Strategies | Tags: , , , , |

I reached out to John Bernier, who is the marketing manager at Best Buy who is leading the Twelpforce efforts, to learn more about the thoughts behind the effort, the processes being used, and the results.  Best Buy is an innovator in this area and I learned a thing or two from John, I hope [...]

Read Full Post | Make a Comment ( 6 so far )

Guest post: Social Media Platform Evaluation – Look beyond features and functions

Posted on November 19, 2009. Filed under: Social Business Strategies | Tags: , , , |

You might remember that I recently reviewed the Radian6 Social Media Monitoring platform.  Barry Dalton was good enough to reach out to me, following that post, to share with me some information including the fact that he has recently completed a review of products in this space for his company’s own usage… They chose Radian6.  What [...]

Read Full Post | Make a Comment ( 7 so far )

Are you ready to start listening now?

Posted on November 18, 2009. Filed under: Random thoughts | Tags: , , |

Friends of mine at Progress Software shared the results of research they recently sponsored of 400 major companies across the United States and Western Europe.  The survey focused on companies in the energy, telecommunications, and logistics markets, interesting markets because of the of the complexity of the systems and relationships at play.  What struck me, even [...]

Read Full Post | Make a Comment ( 3 so far )

« Previous Entries

Liked it here?
Why not try sites on the blogroll...